web design trends 2024
As we approach 2024, it’s essential to keep an eye on the emerging web design trends in web design that will shape the digital landscape. This year, several key styles and techniques are set to dominate, offering fresh opportunities for designers to create visually appealing and effective websites. Here’s a closer look at the trends that are expected to make waves in the coming year.
Dark Mode Websites
Dark mode has gained immense popularity, especially with the rise of websites like Linear. The appeal of dark mode lies in its eye-friendly design, making content easier to read and consume. It projects a clean, professional aesthetic that works well for various types of websites.
web design trends
However, dark mode is not just about using a black background. Designers are experimenting with a range of dark colors to create gradients and highlights that add depth and vibrancy to the design. This versatility ensures that dark mode websites remain engaging and visually appealing.
Bento Grid Layout
The Bento grid layout is becoming increasingly popular due to its organized and uniform appearance. It provides a structured way to present content, making it easier for users to navigate and digest information. This grid style can help designers align elements seamlessly, creating a cohesive look across the site.
However, caution is advised when using a Bento grid. If overused or cluttered with too many elements, it can lead to a chaotic design reminiscent of a messy desk. Striking the right balance is crucial to maintaining user engagement.
AI-Generated Imagery
The rise of AI technology is revolutionizing how designers create visual assets for websites. AI-generated imagery allows for the quick and cost-effective creation of unique images, eliminating the need for expensive stock photos or lengthy photo shoots. This trend is poised to change the game for web designers.
Tools like Adobe Firefly and MidJourney are at the forefront, enabling designers to generate custom graphics tailored to their needs. The ability to create specific images, such as a blue dog wearing a Santa hat, showcases the flexibility and innovation AI brings to the design process.
Extreme Stimulation / Scrapbook Style
This trend, characterized by a chaotic mix of elements scattered across the page, represents a departure from traditional design principles. While it can create a unique and playful aesthetic, it risks compromising usability and organization.
Extreme stimulation may work for personal projects or creative businesses, but it is not advisable for professional settings where clarity and organization are paramount. Designers should approach this trend with caution to avoid overwhelming users.
Vibrant Gradients
Gradients are making a comeback, adding depth and vibrancy to web designs. They can fill spaces effectively, offering an alternative to traditional imagery without distracting from the content. Vibrant gradients serve as an excellent backdrop, enhancing the overall aesthetic of the website.
Many free tools are available for creating custom gradients, making it easy for designers to incorporate this trend into their work. Whether used as backgrounds or accents, gradients can significantly elevate the visual appeal of a site.
Massive Typography
Large typography is a trend that has been gaining traction for a few years, and it shows no signs of slowing down. This approach requires designers to be strategic about their text choices, as massive fonts take up significant space on the page.
Using oversized text allows for clear communication while reducing the need for extensive visual assets. This minimalist approach can lead to a more focused and engaging user experience, making it easier for visitors to understand the core message of the website.
Conclusion
As we look ahead to 2024, these web design trends offer exciting opportunities for creativity and innovation. Whether embracing dark mode aesthetics, utilising AI-generated imagery, or experimenting with vibrant gradients, designers have a wealth of tools at their disposal to create stunning websites. It will be interesting to see which trends resonate most with users and how they will evolve over time.
At Boost Business, we’re excited to help you harness these trends to create compelling and effective websites. Our services are designed to keep you ahead of the curve, ensuring your online presence is both cutting-edge and user-friendly.
Which trend are you most excited about?
